When Facebook Says They Are Now Mobile First, Do They Mean Advertising First?
By Anthony Wing Kosner – Forbes
So Facebook now has some of the brightest minds in Silicon Valley spending their days figuring out how to deliver ads to the small screen that are not just targeted to their “likes” and “friends,” but also context specific to where they are and what they are doing. Read more…
Hulu Content Discovery Makeover Can Bring More Ad Dollars
by Daisy Whitney – MediaPost
Hulu introduced a new look this week that features larger graphics, better visuals, easier browsing capabilities, more intuitive show pages and more personalized discovery tools. The site is aiming to surface more “hidden gems,” it says, as well as to deliver what each viewer wants– like Amazon does with its personalized recommendation. Read more…
10 Tips For Success From George Lois, The Original Mad Man
By Belinda Lanks – Co.Design
In Damn Good Advice, Lois offers some blunt counsel on how to create big ideas. Read more…
thinkLA Corporate Member: TBWA\Chiat\Day
Everything to Prove: Trailer
Check out the new Gatorade branded entertainment series, “Everything To Prove,” from TBWA\Chiat\Day Los Angeles. The series gives a unique look into the lives of NFL rookies.
Buzzfeed mashes up “Gangnam Style” and “Starships” featuring Nicki Minaj and PSY. You’re welcome.