We probably have seen newsjacking at its worse in the past few days as brands moved in on the trending topic with mixed results. Digiday takes a brief look at Duracell and Barney’s while Adweek calls out American Apparel and Gap as a flat-out fail. On the general reach and impact of social media, Forbes reflects on the … Continue reading »
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Daily Dish 10-1-11: Microsoft and Advertising, Digital Campaign Fail, and Future of Ad Spending
Welcome to October! While it still feels like the middle of August here in LA, fall is upon us. Pusheen the Cat captures the reason why we love this season. And now, for your regularly scheduled news… The Long Goodbye? By Mike Shields – Adweek Despite the missteps, Microsoft insists it’s still serious about advertising. … Continue reading »
Daily Dish 9-21-12: Facebook’s Hyper-Relevant Ads, Social Media for Auto Industry, and Success in MultiScreen World
Facebook Lets Businesses Plug In CRM Email Addresses To Target Customers With Hyper-Relevant Ads By Josh Constine – TechCrunch No one got just how powerful it was that Facebook recently said it would allow ad targeting to lists of email addresses. Today at the Dreamforce conference it became clear, as Facebook ad chief David Fischer … Continue reading »
Daily Dish 7-23-12: The attacks on Facebook’s new metrics, iPad Cats, and art
We scour the Interwebs to bring you random happenings and news… so you don’t have to… Today on the Daily Dish: Facebook’s New Metrics Are Changing the Game for Marketers By Dave Williams – Ad Week Digital Although under the radar, the new conversion methodology is incredibly important for agencies and advertisers, as it will … Continue reading »
Daily Dish 7-13-12: Cats, Cats, Pinterest, and Richard Branson
In celebration of Friday the 13th, here’s a creepy stalker kitty: We scour the Interwebs to bring you random happenings and news… so you don’t have to… Today on the Daily Dish: Adopt a Black Cat for $13 This Friday the 13th by Lauren Lloyd – LAist While Friday the 13th is usually deemed one … Continue reading »
Daily Dish 7-11-12: Women, Men, Cats, and Slurpees
It’s Wednesday, July 11… get through Hump Day today with a free Slurpee from 7-Eleven! We scour the Interwebs to bring you random happenings and news… so you don’t have to… Today on the Daily Dish: Meet The 21 Most Important Women In Mobile Advertising by Jim Edwards – Business Insider When we compiled our … Continue reading »