We have the best work week this week… today is like a Monday, yet tomorrow is Friday. And Hump Day was completely cut out!
We scour the Interwebs to bring you random happenings and news… so you don’t have to…
Today on the Daily Dish:
Samsung’s Smartphone Pitch Fuels Mobile-Ad Boom
by Sarah Frier – Bloomberg
While mobile ads cost about one-seventh the price of an advertisement on a desktop computer, they’re generally twice as effective… read more
Twitter Adds to Pressure on Facebook in Mobile Ads
by Brian Womack – Bloomberg
“We think we’ve cracked the code on a new form of advertising [...] They’re completely integrated within the experience, not just bolted onto the top or the bottom or the side of the viewing experience, like a traditional display ad is in digital.”… read more
Some of recent history’s epic fails
from The Madeleine Brand Show for July 5, 2012 – 89.9FM KPCC
So, the Big Bay Boom fireworks show was a big bang bust. Not just a failure, one could argue that the firework display qualifies as an epic fail, a special title reserved for something so botched, the failure itself becomes legendary.
And of course, there are plenty of examples in this category. Here to help sort through some of the best of the worst is KPCC’s Sanden Totten, fan of blockbuster flops “John Carter” and Crystal Pepsi… read more
Can San Diego take advantage of such a massive failure? Can the powers that be turn this fiasco into a windfall? Let us know in the comments below!
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